Reciprocity, a forward-thinking corporation, sought a comprehensive website redesign to elevate its online presence. Collaborating closely with a design agency, we embarked on a transformative project to breathe new life into Reciprocity’s digital platform.

Built on WordPress with a custom page builder, the project presented unique challenges and opportunities. Our primary focus was crafting a corporate website that showcased Reciprocity’s brand essence while delivering an intuitive user experience. To achieve this, we integrated additional components tailored to the corporate context, enhancing functionality and visual appeal.

Key challenges included developing a robust Resource Center to centralize existing articles and streamline content access. Additionally, we engineered a bespoke script to transform the standard WordPress navigation into a sophisticated navigation bar with multi-level pages, tabs, and category arrangements. These innovative solutions addressed Reciprocity’s specific needs, enhancing user engagement and site navigation.

The redesign yielded significant benefits beyond aesthetics. With faster loading pages and improved page organization, Reciprocity experienced a notable boost in SEO ranking, amplifying its online visibility and impact.

Through collaborative problem-solving and meticulous attention to detail, we successfully transformed Reciprocity’s digital presence, positioning them for sustained growth and success in the competitive online landscape.

Project Type

Corporate Website

Year of Development

2020

Solution

Front-end, WordPress

Technologies

HTML5, CSS3, JavaScript, jQuery, Sass, WordPress

Example

Hero image

Technologies & Integrations