Why research is important for Marketing Strategy

One, if not the most important thing you can do before you set your marketing strategy is research. But why is it so important? Research is important for digital marketing because it provides useful information that can help you build your brand, product, following, and make your job much easier and much more effective.

Importance of understanding Google Analytics

Google Analytics is digital analytics software that allows you to track and analyze in-depth details about people that visit your website. For you to understand your audience and monitor traffic on your website in order to achieve the best results, you need to understand the importance of Google Analytics.

Social Media impact on the Business Development

Social media is a digital tool that allows quick creation and sharing of content in real-time. Some of the popular social media sites you know are Instagram, Facebook, Twitter and etc.